Golf Course Management

MAY 2018

Golf Course Management magazine is dedicated to advancing the golf course superintendent profession and helping GCSAA members achieve career success.

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Page 35 of 93

32 GOLF COURSE MANAGEMENT 05.18 Are you actively looking for a new job in the golf industry or considering a career change? is month's column answers the top five questions GCSAA members ask about ré - sumés and interviews. How do I set myself apart in the golf indus - try? Start by identifying what you do above and beyond the typical functions of an assis - tant superintendent, equipment manager or golf course superintendent, and highlight those skills. Experience alone qualifies you to apply for a job, but it does not get you hired. Set your - self apart by conveying the well-rounded pro- fessional the employer will get if they hire you. Cite your leadership qualities, experience in fi - nancial management and renovations, continu- ing education, second-language proficiency, and relations with customers, membership and golfers. Also describe your teamwork with golf pros, general managers, owners, department managers and member committees. Consider the results you have generated for a golf facility, and expand on those with your documents and answers to interview questions. How many pages should my résumé be? e answer depends on your experience. In gen - eral, most assistant superintendents would not have enough experience to warrant two pages, but after eight to 10 years in the industry, it would be difficult to fit all of your experience, involvement, skills, etc., on one page, so two pages would be typical for a superintendent- level résumé. For higher-level positions, the prospective employer is more likely to take the time to read a longer résumé, so executive- level résumés could be as long as three pages. Should I send references with my résumé? Yes! Within the highly networked golf industry, we advise including three to five references. If there is any chance the reader knows some - one on your references list, it can be a huge help in getting your foot in the door. When creating your reference list, think beyond past and current bosses, and include individuals who can speak to other aspects of your pro - fessional talents. Possible references include members, golfers, consultants, contractors and vendors. I also recommend including someone on your current or past leadership team, such as a banquet director or membership director, who can articulate your teamwork successes. Remember that references are a strategic list that should be adjusted based on the target golf facility. For example, include a contrac - tor as a reference if the job involves renovation or building, but perhaps omit that reference if the position is at a course that is not planning any renovations in the near future. What is a portfolio? And how do I use it? A portfolio supports your traditional career doc - uments (cover letter, résumé, references) in a digital or hard-copy format to provide context for your achievements and validate your skills. A portfolio could be a PowerPoint presenta - tion, career website or a paper packet. is is an opportunity for you to demonstrate your value visually. Before-and-after pictures are powerful, especially if your audience doesn't have a solid understanding of what it takes to maintain a golf course. A portfolio can be used when interviewing for a job, for an an - nual evaluation, to enhance communication with golfers or members, to link to your facil - ity's website to enhance credibility of course standards, or for a presentation at a commit - tee meeting. If you choose to give an interview committee a hard-copy portfolio, be sure it isn't too long – less than 10 pages, including résumé and references – and is not heavy on text but highlights primary themes through photos and selective text. I have served on golf course superintendent hiring commit - tees where a candidate handed each of us a 50-plus-page document. I have to admit that we all merely scanned it because there wasn't enough time to read that much information. What is your No. 1 tip for interviewing? Know why you want that specific job at that specific golf facility. Be prepared to convey compelling reasons why you want to be part of that unique golf facility and leading golf oper - ations for its clientele. Connect with your tar- get audience in a meaningful way that shows how you fit their organization, mission and culture – that is how you win jobs! Carol D. Rau, PHR, is a career consultant with GCSAA and the owner of Career Advantage, a career consulting firm in Lawrence, Kan., specializing in golf and turf industry careers. GCSAA members receive complimentary résumé critiques from Rau and her team; résumé, cover letter and LinkedIn creation for a reduced member rate; and inter - view preparation and portfolio consultation. Top five career FAQs Be prepared to convey compelling reasons why you want to be part of that unique golf facility and leading golf operations for its clientele. (career) Carol D. Rau, PHR Twitter: @CareerGolf

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