Golf Course Management

SEP 2013

Golf Course Management magazine is dedicated to advancing the golf course superintendent profession and helping GCSAA members achieve career success.

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front NINE 9 see more @ www.gcsaa.org and services needed to achieve optimum results consistently and effciently." "We are in this together," Finlen said. "Our discussions with Syngenta only reinforced what we have seen and heard before. Not only does it produce the products that beneft superintendents on the ground, but it supports GCSAA members on the chapter and national levels by helping us to present numerous professional development opportunities. In turn, we can help further the interests of our industry partners so they can be successful. "We talk about the bond that superintendents have, but it goes beyond that level. We all rely on our industry partners — from the CEO to those in the feld — for help. I saw it frsthand when I hosted the 2012 U.S. Open. At every turn we had industry ready and willing to support us in any way possible. But it doesn't take a U.S. Open to experience that backing. It happens every day at every golf course." — Jeff Bollig, GCSAA's senior director, communications Left to right: Immediate Past President Sandy Queen, CGCS; President Patrick R. Finlen, CGCS; and GCSAA CEO Rhett Evans toured Syngenta facilities in both England and Switzerland during a recent visit. Photo courtesy of Syngenta V v v GCSAA and the Environmental Institute for Golf, in conjunction with the Carolinas GCSA, have signed on as Steward Level partners for a new environmental event set for early October on Hilton Head Island, S.C. "Sustainability in Golf … Beyond the Green" is a two-day event organized by Experience Green, a nonprofit organization whose mission is to build sustainable communities. Set for Oct. 3-4 at Sea Pines Resort, the event brings together multiple facets of the golf industry for a full-day symposium of panel discussions and presentations by local and national experts on golf and sustainability as well as tours of various environmental efforts around the resort. 24 GCM September 2013 Tour strengthens bonds for GCSAA, Syngenta When GCSAA made a commitment to build a feld staff program, it signaled an organizational desire to better connect with members away from the typical association meeting and/or trade show foor setting, or through more traditional communications. "We saw a need to be out in the feld," GCSAA President Patrick R. Finlen, CGCS, says. "It wasn't that our communications were lacking, but we were missing an element of direct contact in a setting that was conducive for building relationships and sharing information that ultimately helps us to live our mission by serving members." That philosophy extends beyond the feld staff program, Finlen notes, and includes interaction with industry partners at corporate headquarters, manufacturing facilities and/or distribution centers. Such connections offer GCSAA the opportunity to serve the industry member and explore the common goal of serving golf course superintendents. One such opportunity was Syngenta's invitation for GCSAA leaders to visit various company facilities, including Jealott's Hill International Research Centre in England and another research facility in Stein, Switzerland. Joining Finlen on the recent visit were Immediate Past President Sandy Queen, CGCS, and GCSAA CEO Rhett Evans. "The thing that stood out to me, and it has with the other industry partners we visit, is the commitment to serving golf course superintendents," Evans said. "There is a huge investment in developing products that beneft GCSAA members. There is no doubt industry has played a huge role in making the game enjoyable and helping superintendents to be successful." Offcials from Syngenta were quick to point out the value of having GCSAA visit its operation centers. "It was a great pleasure for us to be able to present this behind-the-scenes tour of Syngenta's specialist research facilities to executive members of the GCSAA," said Eric Brown, the global head of marketing, turf for Syngenta. "By understanding more deeply the GCSAA and the needs of its members — our customers — we can better work together to supply the tools Seeking an offce beyond the golf course Bruce Burger ponders whether he should continue in politics. Glenn Miller and Brian Stiehler continue to seek to advance their political careers. What do they have in common? All of them are certifed golf course superintendents. Burger, who oversees The Quarry Golf Club in San Antonio, Texas, failed to earn a city council seat in a May election in Shavano Park. "I learned quite a bit during this election and frankly enjoyed meeting many new people and working on my public speaking skills," Burger says. "Would I do it again? I don't know. Frankly, I'm exhausted from 10 weeks of campaigning." Miller, meanwhile, is running for the 28th District Senate seat in California. He is in charge at The First Tee of Coachella Valley in Palm Desert, Calif. Miller has served as mayor and councilman, and has been part of the local planning commission. The primary election is June 2014; the general election is November 2014. Stiehler, superintendent at Highlands Country Club, is running for mayor in Highlands, N.C. The election is in November. Miller tells GCM, "What motivated me to dedicate my personal time to public service was a chance to produce results for those residents who entrusted me to be their voice and their champion. It is the chance to be a small part of making peoples' lives better, one of the greatest honors of my life." Are there similarities in being a superintendent and a politician? "The correlation between golf and politics is that both jobs require you to strive to please everyone, but you usually only please a majority," Miller says. "You are always trying to get better, knowing that you will be judged on your last decision. If you do it right in both professions, they are both about honor and integrity."

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