Golf Course Management

JUN 2013

Golf Course Management magazine is dedicated to advancing the golf course superintendent profession and helping GCSAA members achieve career success.

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Page 142 of 157

Being a golf course superintendent has been likened to being a contractor. They are seen as "builders" who bring together a diversity of resources to deliver a fnished product by a stated deadline. And as is often the case, uncontrollable factors enter the picture to complicate the matter. But true to the nature of GCSAA member golf course superintendents, the job gets done right, on time and on budget. Key to that success is the trait of adaptability. Living in a world fraught with unpredictability — weather, budgets, ownership, golfer expectations — GCSAA members are uncanny at making the right decision when they come to a fork in the road. This has never been more apparent since the early 2000s when political unrest in the world, changes in societal trends, and economic recession signaled a new normal for the golf industry. And true to their makeup, superintendents have adapted. Compared to just a few years ago, we are seeing new methods for managing labor, water, pesticides, fertilizers, and fuels, among others. Communication, while always important, is happening more frequently — if not continuously — with key constituents. Technology is no longer viewed as a luxury to play with in one's free time. G-3

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