Golf Course Management

APR 2013

Golf Course Management magazine is dedicated to advancing the golf course superintendent profession and helping GCSAA members achieve career success.

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Inside GCM by Scott Hollister A triple play in San Diego Former GCSAA CEO Steve Mona — now the head of the World Golf Foundation — used to fire up the association's staff for our annual conference and trade show by telling us we were about to embark on "our Super Bowl, World Series and Kentucky Derby, all rolled into one." Steve was always fond of making his points in sets of three,andwhilehiswasanaptdescription,Idon'tthinkhe wouldhavegottenmuchpushbackifhehadtakenhismetaphor a step further and compared what most know as the GCSAAEducationConferenceandGolfIndustryShowto athree-ringcircus. Althoughtheeventisclearlythehighlightofthecalendar forbothGCSAAstaffandthemanymembersandindustry partnerswhotravelacrossthecountrytoattendeachyear,it's alsoamongthemosthecticweeksoftheyear.Andthe2013 versionoftheconferenceandshow,whichwerecapinthis issueofGCM (Page56),wasnoexception. MytimeinSanDiegowasawhirlwindfromthetimeI arrivedtothemomentIcrashedinachairattheSanDiego InternationalAirportformyreturnfighttoKansasCity.Becauseofmyrole,alotofwhatIdidduringthoseninedays wasavailableforpublicconsumptionviaGCSAA'sreal-time socialmediareportingorinthepagesofthisissueofthemagazine.Buttherewereplentyofotherthingsthatnevermadeit outofthepagesofmyreporter'snotebook. So,inthespiritofSteveMona,IthoughtI'dpresentatrio ofreasonsthatI'llrememberourvisittoSouthernCalifornia. Don't mess with Mother Nature: ThelastthingweFlatlandersfromKansasthoughtwe'dhavetoworryaboutduringourstayinSanDiegowastheweather.Buttheweather —mostnotably,fog—playedahugeroleintheplayingof the GCSAA Golf Championships, delaying play on several occasions.ThesecondroundoftheNationalChampionship, infact,wasreconfguredfromitstraditionaltwo-teestartto ashotguninanefforttoavoidtheheavyfogforecastthatday. Itneverreallymaterialized,butthatdidn'tstopthedayfrom beingcold,breezyanddamp.ThatwasnotwhattheChamberofCommercepromised. Big show, big money: We'vechronicledhowthisindustrygivesbackbefore(see"Thespiritofgiving"intheNo- 18 GCM April 2013 vember2012issueofGCM),butitbearsrepeatingafterour weekinSanDiego.TherewasJohnDeereGolfdonating$1 milliontoTheFirstTee(seePage60).TherewasBayerEnvironmentalSciencepledgingatleast$100,000ayeartoward a new plant-health initiative (see Page 64). And there was BASF,onceagaindonatingtoavarietyofcharitiesonbehalf oftheindustry'strademedia,whoparticipatedinaquizshow inthecompany'stradeshowbooth(theGCMteamofyours My time in San Diego was a whirlwind from the time I arrived to the moment I crashed in a chair at the San Diego International Airport for my return fight to Kansas City. trulyandKellyNeis,ourseniormanagerofcreativeservices, earned$1,750fortheWeeOneFoundation). "Put me in, coach …":Asabitofabaseballfan,Ihaveto admitIwasthrilledwhenIscoredaninvitationtoareception thatJohnDeereGolfhostedatPetcoPark,thehomeofthe SanDiegoPadres.IwasevenmorethrilledthatIgottospend sometimetalkingwithLukeYoder,theteam'sdirectoroffeld operations.Lukewenttocollegeeyeingacareerasasuperintendentbeforeturningtosportsturfmanagement,andhe'll talkaboutthattransitionandthesimilaritiesanddifferences betweenthetwoprofessionsinanupcomingissueofGCM. Again,ourcompletepost-eventrecapofthe2013GCSAA Education Conference and Golf Industry Show begins on Page56. GCM Scott Hollister (shollister@gcsaa.org) is GCM's editor in chief.

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