Golf Course Management

APR 2019

Golf Course Management magazine is dedicated to advancing the golf course superintendent profession and helping GCSAA members achieve career success.

Issue link: http://gcmdigital.gcsaa.org/i/1094722

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18 GOLF COURSE MANAGEMENT 12.18 Ulysses S. Grant was president. Yellowstone National Park was established. Susan B. Anthony dared to dream by leading women to cast presidential ballots for the first time. The year? 1872. Rapid expansion of Amer - ican industry included a manufacturer, named Cheesebrough, that was housed in a dilapidated Civil War-era wooden rake mill in Freeport, Mich. Today — nearly 150 years after Cheesebrough's inception — the company's products, including those used in golf, continue to be a factor. Just ask a golf course superintendent. "They're producing handmade stuff, something that takes time, and a lot of thought is put into it. That's the real cool part," says 14-year GCSAA member Yes, they wood Photo by Clay Groot Jared Milner, Class A superintendent at Meadowbrook Country Club in Northville, Mich. It has taken a family to keep the Cheesebrough tradition alive. Ken Van Tol, the father of 12 children, (Ken, sitting on a stool, is pictured with children, from left, Sim, Hue, Levi and Savanna) became Cheese - brough owner 30 years ago. In an era when machine manufacturing is the norm, Van Tol and his family are determined to succeed by offering handmade goods with an emphasis on detail. "I think and I am hopeful that global consumers still have a need for early American quality and craftsmanship," Van Tol says. His golf prod - ucts fit that profile. Based on the steady activity at Cheesebrough's booth on the trade show floor during the 2019 Golf Industry Show in San Diego, Van Tol and his family are making an impact. "Trade shows are our only promotion, and the customer base grows with each show," Van Tol says.

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